Virtual Reality Makes Future Homes Real at Nobel Park
Legal & General Homes has introduced virtual reality (VR) technology at its Nobel Park development in Didcot, Oxfordshire, providing buyers with a cutting-edge preview of the design and layout of the available one- and two-bedroom apartments. This innovative initiative allows prospective buyers to experience a virtual walkthrough of a fully furnished apartment before construction is complete, offering an immersive and unique property viewing experience.
With the VR headset, potential buyers can virtually explore the apartments at scale, getting a clear sense of the space, layout, and features such as kitchen design, bathroom arrangements, and balcony views. This technology even allows them to see how the apartment can be customised, such as transforming a bedroom into a study to suit different lifestyle needs. The experience can also be viewed collaboratively on a TV screen or iPad, enabling individuals, families, and acquaintances to participate.
This virtual experience provides buyers with a realistic impression of their future home, helping to instill confidence in their decision to purchase off-plan. Buying off-plan also gives buyers the opportunity to select finishes for kitchens and bathrooms from Legal & General Homes’ range of colour schemes and tile options.
Since its launch earlier this year, the VR system has proven popular among buyers. For those looking to move in by Christmas, only eight one- and two-bedroom apartments remain available. One recent buyer, Hannah Chaulk, purchased her apartment off-plan after using the VR technology to view the property. She found the VR experience far superior to traditional brochure floor plans, giving her a much clearer understanding of the space and layout. She especially enjoyed using the technology alongside her mother, as many local developers offer no physical viewing options, making the VR tool invaluable for her decision-making process.
Chaulk felt the VR experience not only made the property viewing more accurate but also fun and memorable, adding that it surpassed what other developers were offering. She credited the immersive technology as a key factor in her final decision to purchase, recommending it to others facing the challenge of buying a property without seeing it in person.
Alongside the VR headset, potential buyers can also explore the apartments via a CGI virtual tour on the Nobel Park website and view a 30-second animation video that showcases the interiors of the apartments, further emphasising the immersive nature of the experience.
The state-of-the-art apartments at Nobel Park feature a high-quality, all-inclusive specification, including Hive smart heating, integrated Bosch appliances, premium flooring, and balconies, with some offering stunning views of the surrounding countryside.
Legal & General Homes is committed to blending modern living with style and convenience, and their dedication to innovation ensures that buyers have the tools needed to make informed and confident decisions. The sales team at Nobel Park is encouraging potential buyers to visit the Didcot sales and marketing suite to explore these one- and two-bedroom apartments using the advanced VR technology available.
