The groundbreaking Seeing the Invisible augmented reality (AR) art show is being held at 10 gardens across the world for a second consecutive year, including The Eden Project in the UK’s Cornwall.
Eden has recently entered into a collaboration with the Jerusalem Botanical Gardens, which organised the show, to create a worldwide call to action. The objective of this move is to encourage spectators to examine their relationship with the environment more closely.
Close to one million spectators have seen the largest and most incredible exhibition of modern augmented reality (AR) offerings, which debuted in 2021 at 12 Botanical Gardens across six countries.
The exhibition will now travel to as many as 10 new places in Season 2, across Canada, Israel,
Australia, Singapore, England, the USA, Greece and South Africa.
Numerous international artists, including Sigalit Landau, Ai Weiwei, El Anatsui, Mohammed Kazem, Refik Anadol, Sarah Meyohas, Timur Si-Qin, Pamela Rosenkranz, and Isaac Julien CBE RA, are represented in Seeing the Invisible.
An app created specifically for the exhibition that can be downloaded to smartphones and tablets allows visitors to interact with Seeing the Invisible.
From October 7 to 21, a family path at the Eden Project will allow visitors to explore the accessible content, which includes suggestions for things they can do, regardless of where they live, with the objective of improving the state of the world.
The Eden Project’s Sarah Peake, who oversees content curation, remarked that it is an honour for her to partake in the project. She describes it as a unique and intriguing exhibition, which is going to reach new audiences all around the world.
Elaborating on the initiative, Peake said that it was established during the time when the Covid19 epidemic had its grip firmly on the world. It helped to usher individuals back into gardens and cultural venues. She added that the technological offering also helps to give audiences the ability to take part in several challenges the global community faces. According to Peake, putting in efforts across gardens worldwide has led to forming of a large community, where members worked on enhancing ties between the world and its inhabitants.
Hannah Rendell, Executive Director of the Jerusalem Botanical Gardens and co-initiator of Seeing the Invisible remarked that currently there is a lot of opportunity for cooperation on an international level. According to her, the implementation of AR technology in the exhibition has facilitated the sharing of experiences and costs incurred in ways that people would not have imagined before.
Rendell stated that there is a lot of enthusiasm regarding the opportunities to create new relationships with art bodies and gardens around the globe for yet another year.
Hannah Rendell and Candida Gertler, co-founders of Outset Contemporary Art Fund, came up with the idea for Seeing the Invisible, the very first art show, created as a cooperative venture among gardens around the world, with assistance provided by The Jerusalem Foundations Innovation Fund.
Hadas Maor and Tal Michael Haring collaborated on the curating of Seeing the Invisible.
The Seeing the Invisible app, which will be available in the App Store and Google Play, makes the exhibition accessible via smart devices.
